CV
Experience
Senior Graphic Designer - ComplyAdvantage.
July 2022 - Present.
As the Senior Digital Designer, I lead the creative direction and execution of design across the business, acting as the central point of authority for all visual communication. I manage and mentor a team of designers and artworkers, overseeing their workload, career development, and ensuring the delivery of high-quality work across both print and digital platforms. In addition to hands-on design, I drive the company’s creative strategy — currently leading the visual direction of a major rebrand — and collaborate with cross-functional teams to align design with business goals.
I oversee relationships with external agencies, providing clear creative guidance to ensure consistency and excellence across outsourced work. My toolkit includes Adobe Creative Suite, Ceros, and Figma, which I use to deliver a wide range of projects which include but aren’t limited to; campaign creative, UI/UX design, event branding, social media assets and all areas of marketing design.
Having transitioned from agency roles to an in-house position, I’ve gained deeper insight into campaign performance, regularly conducting A/B testing and performance analysis to understand what drives results. This strategic involvement has been key to shaping more effective, data-informed creative solutions. While my role is titled Senior Digital Designer, I operate at a strategic level, providing creative leadership, vision, and key decision-making that shapes the overall design direction of the business.
Senior Graphic Designer - Catalysis Communications.
October 2019 - June 2022.
As a senior designer, I worked with major tech companies such as Intel, HPE, Autodesk, IBM, FICO, Worldline and more, specialising in crafting digital campaigns for both B2B and B2C audiences. Our strategy was to take prospects on a journey from awareness to sales and to nurture them into advocates by creating engaging campaigns that covered every step of the marketing funnel, all tied together with creative flair.
Beyond just design, in leading a team of 10 creatives I fostered an environment where innovation thrived. Whether it was brainstorming fresh ideas or fine-tuning project details, I made sure our work consistently hit the mark. Plus, I was there to support and guide our studio team, providing mentorship and opportunities for growth to help them shine. Day-to-day, I dabbled in everything from digital and web design to UI/UX and animation, tackling whatever challenges came our way with enthusiasm and skill.
Designer - Zest the Agency.
October 2017 - July 2019.
Working specifically as a creative digital designer, my job role mainly involved UI/UX, web design, email templates and digital marketing. With a strong background in graphic design I was also involved in branding, videos and print design.
The Backpacking CV Gap.
April 2016 - August 2017.
I lived and worked in Australia as a Divemaster on the Great Barrier Reef, then travelled around New Zealand and South East Asia.
Digital Graphic Designer - PageSuite.
October 2014 - April 2016.
I designed UI/UX for apps and was in charge of marketing and promotional material like videos, exhibition stands and online marketing including designing and building responsive email campaigns.
Freelance Graphic Designer - Geo Media.
August 2014 - September 2014.
After previously completing work experience the year before, I was asked back to freelance on various branding projects and to lead a web design project.
Junior Graphic Designer - Designmatic.
March 2014 - July 2014.
On a temporary contract, I dealt directly with large clients such as Sainsbury’s and Young’s including smaller local brands. My job role mainly consisted of branding, packaging and digital design.
Design Intern - Beyond Communications.
September 2013 - January 2014.
After completing 2 weeks work experience, I was asked to stay for a further 4 months as an intern, working across all aspects of design closely with clients such as Bliss Spa, Elemis and Elegant Touch.
Courses
Branding Now II - Brand Strategy
Future London Academy - 2023
Design Thinking Bootcamp 37
Stanford d.school - 2022
Positive Leadership
IESE - 2021
Leading for Creativity
IDEO U - 2021
Mental Health First Aider
St John’s Ambulance - 2021
Storytelling for Influence
IDEO U - 2021
Introduction to Cinema 4D
SOHO Editors - 2020
User Experience (UX) Design
UAL - 2019
Education
BA (Hons) Graphic Design - 2:1.
University of Southampton 2010 - 2013.
Level 3 (BTEC) National Diploma in Art & Design - Merit.
UCA - Maidstone 2009 - 2010.
GCSE’s & A Levels - A*-B.
St Simon Stock School 2002 - 2009.
Skills
I’m experienced across Adobe Creative Suite - Indesign, Illustrator, Photoshop, After Effects and Xd as well as cinema 4D, Wordpress, Canva and Figma.
I’m also a PADI Divemaster, Zumba Fitness Instructor, mental health first aider and an Emergency First Responder.